Cover

Table of Contents

Cover
Table of Contents
Dictionary
Intro
Pain Points
Market Outlook
Social-Fi
Why Treevo
Tedco
Social-Fi
Ethereum
Audience
Tokenomics
How to Earn
Utility
Roadmap
Team
How to Buy
Conclusion
Disclaimer

Dictionary

Social Platform
Any medium whereby content (including, but not limited to images, videos, messages, and sound files) is broadcast to, or capable of being broadcast to, the general public or a significant section of the general public. For the sake of clarity, and by way of example, Social Media Platforms include (but are not limited to) Youtube, Facebook, Twitter; also, any “blog” or another type of web journal.
Digital Content
Electronic media distributed by you or on your behalf, on the internet, including on Social Media Websites.
Mobile Applications
Most commonly referred to as an “app” is a type of application software designed to run on a mobile device, such as a smartphone or tablet computer.
CRM/CMS
Customer Relationship Management. It's a technology used to manage interactions with customers and potential customers. A content management system is computer software used to manage the creation and modification of digital content.
Blockchain
Blockchain is a shared, immutable ledger for recording transactions, tracking assets, and building trust.
SocialFi
SocialFi, which stands for “social finance”, refers to the combination of social networking and finance on the blockchain.
Tokenomics
Tokenomics is the topic of understanding the supply and demand characteristics of cryptocurrency.
ERC-20
ERC20 is an official protocol for proposing improvements to the Ethereum (ETH) network. ERC stands for Ethereum Request for Comment, and 20 is the proposal identifier. This is a common standard for creating tokens on the Ethereum blockchain.
Ethereum
Ethereum is open access to digital money and data-friendly services for everyone – no matter your background or location. It's a community-built technology behind the cryptocurrency ether (ETH) and thousands of applications you can use today.
CEX
Centralized exchanges (CEXs) are a type of cryptocurrency exchange that is operated by a company that owns it in a centralized manner.
DEX
A decentralized exchange (better known as a DEX) is a peer-to-peer marketplace where transactions occur directly between crypto traders.

Intro

State of Social Media
According to a recent study by the Global Web Index, the average number of social media accounts a millennial or Gen Z-er has is 8.4 worldwide, up 75% from 4.8 accounts in 2014. The staggering growth we’re seeing is hypothesized to be linked to two main factors first, widening of platform options and the specifications of unique features each offer.
State of technology
A few years ago, our CEO Tywande Barnes (Ty) had the vision to redesign the ever-evolving social media industry. Ty wanted to create a platform that offered true ease of use and unique tools for the user to expand their reach. Founders are pushing the limits of technology and are focused on creating innovation that fuels ease and convenience to users. Over the last several years we’ve witnessed a handful game changers that are redefining traditional norms in numerous industries. From the hotel industry to taxi industry to the finance world, this generation of founders are reshaping the now.

Pain Points

Fragmented Audience
Increasing number of platforms = Increased fragmented audience. Users are in a constant cycle of re-building their following on numerous platforms without useful tools to maximize reach, time, and content.
Content Distribution
No, user-friendly platform to mass post and share user content across numerous platforms.
Social Fraud
Increasing number of counterfeit/scam accounts. The Federal Trade Commission (FTC) has published a report that shows it found that more than 95,000 people say they were scammed out of at least $770 million in losses to fraud initiated on social networks, in 2021 alone.

Market Outlook

Current Options
In order to navigate several platforms at once, users are subjected to social media management (SMM) platforms like Hootsuite, Sprout Social, Buffer, etc. In which users are limited to schedule posts, and insights; with no actual engagement opportunities within these platforms.
Browser vs Mobile App
Current semi-cross platforms are limited to link-in bio tools that offer limited features, little to no cross-platform engagement functions afforded to the user and require web browser access.
Current Void
Growing need for social tokens to drive network driven platforms. As tools to fuel the creator economy are becoming more and more of a focus for users, Treevo is built to help facilitate that growth and reach. In this new Social-Fi space we have the leadership and product to create a platform where our users can flourish.

Why Treevo?

Treevo?
To make this simple, think of Treevo as the social media version of Amazon/Walmart. Both companies created a user centered marketplace where they not only sell their own products and services but offer products from other vendors as well. We’re building our users a platform they curate themselves while fostering their ability to leverage their existing social equity.
Treevo allows users to connect existing social platforms in one ecosystem.
Instagram
Meta / Facebook
Youtube
Pinterest
Twitter
Mass Broadcasting
Users are able to mass post to connected media platforms, with a single click.
Cross-Platform Engagement
Access to view and interact with connected social platforms, with a simple swipe.
Direct and Instant messaging
Voice call
Private Chats
Video Calls (up to 10 people)
Thread Accounts
User-Created Single Topic Threads
Treevo Yearbook
Video/Image content aggregation of all connected accounts, in a single ecosystem.
Value Proposition
Creators Marketplace
Provide tools for creators to maximize reach and monetization opportunities.
Defragmented social ecosystem
Your social ecosystem in a single place.
Defragmented social ecosystem
Your social ecosystem in a single place.
Bridging the gap between Web 2.0 and Web 3.0
We aim to bridge the gap between the adoption of yesterday's Web 2.0 platforms and tomorrow's Web 3.0 ecosystem. We’re in the early phases of the next wave of our everyday technology and we want to do our part in increasing social awareness.
Market Opportunity
We’re a new platform that’s not restricted by established brand identity
Small enough to pull it off (not big enough to struggle with red tape and anti-trust regulations)
Our team have a combined 100+ years in software development
No other mobile platform offers the wide range features we offer
The average person has 8.6 active social media accounts
That number has nearly doubled since 2014.
Our social presence is increasing, as cross-platform engagement has stagnated with limited UX tools.

Tedco

In Fall of 2021, Treevo was awarded a investment by TEDCO a leading innovation to market in MD. TEDCO provides funding, resources and connections that early-stage technology and life sciences companies need to thrive in Maryland. According to a study conducted by the University of Baltimore’s Jacob France Institute, TEDCO Generates $2.3 Billion in economic benefits to the State of Maryland and supports 10,433 Maryland Jobs.

Social-Fi

What is Social-Fi
Social-Fi, which stands for “social finance”, refers to the combination of social networking and finance on the blockchain.
Social-Fi is the merging of social media and Decentralized financing. A system that rewards the creator and users of the platform, not just the companies that own these platforms.
Growth of Social-Fi
Over the last couple of years there’s been a gradual growth in Social-Fi projects that I've released or in development. With many having their own unique value proposition that offers everyone involved in the social experience piece of the pie.

Why Ethereum

Benefits of Ethereum platform
Ethereum has proven to be highly robust against attack while also supporting a diverse range of applications. It is popular for both public and private networks. Here are the facts of the public mainnet today:
The power of the Ethereum blockchain is its programmability: agreements are embedded in the code so that transactions are automatically executed. These digital agreements, or “smart contracts,” can have limitless formats, conditions, and even call on other contracts, making Ethereum useful not just for payment settlement, but for arbitrating transactional events in trade finance, supply chains, government registries, energy grids, real estate, law, and many other sectors.
Describe ERC-20
Transaction - Speed, effective, globalized.
Creation - Extremely easy to create.
Interaction - Reduce the complexity of token interaction.
Contract - The risk of contract breaking is low.
Liquidity - Increased token liquidity.
Revenue - High revenue because of wide usage & familiarity.

Audience

Who’s involved
Any and everyone using social media. The casual Instagram scroller. The person that tweets their life out every day to a crowd of crickets. The “why is it not 5 o’clock yet” meme connoisseur. And yes, even you, the always active ghost followers.
Who benefits?
Content Creators
No longer are content creators who need to struggle with the barriers and limitations of their fragmented audience. Creators are empowered to mass broadcast their content with a single click. Treevo puts creators in a position to earn the lion share compensation from their intellectual property, without having to beg for pennies from other corporations.
Engaging /Daily Users
Time and money, two things we all hold in high regard, we’re building Treevo to give you back your time while also compensating you for your presence. The most important segment of people in the development of the Treevo platform is the audience, everyone including the daily users, the casual scrollers, and social enthusiasts, the ones who only get on “social to keep up with news and to interact with the family. You are the priority, without the social users, there’s no creator, there are no monetization options, there’s no us. To underscore that belief, users are able to earn EEVO rewards, from engaging in the platform, as we grow, so does your power.
Businesses
Business Ad boost
Unified following platform
Leverage tag(threads) to magnify customer feedback

Tokenomics

Total Token Supply: 1,000,000,000,000,000 units of $EEVO
Token Type: ERC-20
Decimals: 18
Treevo Charitable Fund: 30T $EEVO = 3% of the total supply
Vested over 24 months
Charitable Organizations TBD
Treevo & $EEVO Marketing: 80T units of $EEVO = 8% of total supply
The tokens will be used on the marketing program and any promotional activity of Treevo over a fixed period of 36 months. The 10T $EEVO will be allocated towards
Advertising Channels
Influencer and Marketing Partners
Token Sale Promotion
Public Relations
Giveaways
Reserve: 60T units of $EEVO = 6% of total supply
A total of 60T $EEVO will go straight to the reserve fund of Treevo and be unlocked over a fixed period of 60 months. The tokens will be stored in a cold wallet and remain untouched unless the stability and survivability of Treevo is threatened by one or more factor(s) regardless of internal or external. For instance:
Legal and Compliance
Influencer and Marketing Partners
Cyberattacks that resulted in the financial loss suffered by the community
Liquidity Pool (LP): A total of 80T $EEVO = 8% of Total Supply
Allocated to facilitate decentralized trading.
Treevo Community: 300T units of $EEVO = 30.0%
Tokens will be distributed to the Treevo Community upon on TGE.
Released Day 1: 150,000,000,000,000 (50%)
Remaining 150T EEVO tokens will be equally released monthly for the next 24 months from the initial token release
Treevo Rewards Pool: 50T units of $EEVO = 5%
This pool will be used for user rewards
Referrals
Security
Operations, Research and Development: 100T $EEVO = 10% of total supply
A total of 100T $EEVO will be allocated to the continued research, development and growth of Treevo and unlocked over a fixed period of 49 months. These Tokens will be used to fund continued growth and development plans for Treevo.
Such as
Talents Acquisition and Retention
Security
Business partners
Operations and Overhead
Treevo Advisors and Consultants
Team: 100T units of $EEVO = 10.0% of total supply
The tokens will be Vested (Locked) for 12 months, starting from the token generation event(TGE).
The tokens will be unlocked every quarter over a period of 36 months, starting from Month 13.
For transparency purposes, the 100T $EEVO will be stored in a cold wallet, where its address will be published to the public.
200T units of $EEVO = 20.0% of total supply
20% of $EEVO will be burned upon Treevo Official Launch
EEVO is a ERC-20 15% taxes are applicable during buy or sell of the token
BUY/SELL
Burn = 2%
Liquidity Partners = 2%
Marketing 4%
Operations 7%
Total Fee = 15%
Note:
Every time when there is a significant token amount unlocked, Treevo will notify every community member via all social profiles and communication channels for transparency purposes. Please check out the tokenomics strategy of Treevo for a better understanding. The tokenomics of the Treevo ecosystem is final and is subject to change according to a number of factors such as market condition, community preference, force majeure, etc.

How to Earn

Referral
Invite a friend to Treevo
Growth Milestones
Users Earn $EEVO by reaching Milestones
Following Milestones
Creator Engagement Milestones
Likes, Shares, Views
User Engagement
Users can earn $EEVO by
Daily Login
Profile Setup
Tips
Users can Tip content creators
Thread
Monthly/One-time Subscription to Greenroom (VIP)
Share of Ads on Thread page
Greenroom Live

EEVO Utility

Utilized In Treevo's Mobile Application.
Boost Post
Users will be able to Boost their post for maximum reach.
Access VIP Threads Content
User can purchase VIP subscriptions with the EEVO token.
Unlock Features
Widgets
Badges
Monetizing tools
Additional Connected media pages

Roadmap

Phase 1
Treevo Incorporation
User Interface/Wireframes Design
Project Roadmap
Pitch Deck Design
Treevo Demo
Fundraising Preparation
Phase 2
Create Social Accounts
Website & Mobile Application Design
TEDCO Builder Fund Winner
Bug Testing
User Testing & Focus Groups
Marketing Rollout Outline
Whitepaper 1.0
Front End Completion
Phase 3
Website Optimization
Whitepaper 2.0
Token Contract
Contract Marketing Partners
TGE
EEVO Token Release
Phase 4
DEX/CEX Listings
Treevo’s Mobile Application Beta Launch
Hire APK Manager

Security

Growth Milestones
Users Earn $EEVO by reaching Milestones
Following Milestones
Creator Engagement Milestones
Likes, Shares, Views

Primary Team Members

Tywande Barnes
Founder / CEO
Michael Ogunyemi
Chief Design Officer
Victoria Carter
Policy Administration
Jay M. Pate
Chief Legal Officer
Dima Popovici
Lead Graphic Designer
Marin Istrati
Front-end Developer

How to Buy

Step 1: Install ERC20 Wallet for Chrome
Go to (Coinbase, metamask,) and install the chrome extension. Follow the steps from the guide to set up a wallet.
Step 2: Send ETH to Wallet
You can either buy through a wallet, or transfer from another wallet or exchange.
Step 3: Connect to Uniswap
Go to uniswap.org and click the “ Use Uniswap” button.
When Wallet asks for your approval – signature, go ahead and sign it.
Step 4: Swap your ETH for $EEVO Token
You can swap your ETH for EEVO Token(EEVO). Set your slippage* to 5-10%.This is important to keep your transaction from being overrun by other orders.
Add your desired ETH amount and the correct EEVO amount will be calculated. Click on the “Swap” button to finalize the trade. Make sure to set “fast transaction speed” in wallet.
Note: When Uniswap traffic is more elevated than usual, you may want to increase your slippage

Conclusion

Treevo .Inc
Through our efforts of building Treevo, we’ve made incredible progress in our development. We can confidently say we're 70% complete with the platform. The funds grossed from the purchase of our $EEVO token will be allocated to finishing product development and executing our marketing rollout. We’re beyond eager to share our passion with you all. Don’t just witness, be a part of the next generation social platform. With the intense focus of our team and your support, we can bring Treevo to the masses.

Disclaimer

Last updated: April 15th, 2022
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